groundsforchange.com
Grounds for Change is proud to be a business member of 1% For The Planet. We donate over one percent of our total annual sales to environmental non-profit organizations in support of their missions and have been doing so since our inception in 2003. 1% For The Planet is an alliance of businesses committed to leveraging their resources to create a healthier planet. Members recognize their responsibility to and dependence on a healthy environment and donate at least 1% of their total annual sales to environmental organizations worldwide. The alliance aims to prove that taking environmental responsibility is good for business.
Our 1% for the Planet Commitment
Kelsey Marshall, Co-FounderGrounds for Change, Member #30
I spent several years of my childhood living in the Pacific, specifically Papua New Guinea and Micronesia. The communities on these islands were much more connected to the Earth and its living systems than we are in the industrialized parts of the world. Witnessing this intense human connection to the the Earth left a lasting impression on me at a very young age and helped to shape my interests in conservation and sustainability.
My wife, Stacy (business co-founder), and I wanted to start a business that would allow us to live out our values relating to social and environmental justice so we began Grounds for Change as a small fair trade organic coffee roasting company in 2003. We joined 1% for the Planet immediately after starting the business because we felt very strongly that businesses should be accountable to an “Earth Tax” and 1% for the Planet was just getting started as an organization to oversee that exact process.
Grounds for Change partners with a wide range of non-profit organizations, from conservation organizations like Rainforest Trust to habitat restoration organizations like Save Our Wild Salmon to global climate change organizations like CarbonFund.org. We put the largest percentage of resources towards our partnership with CarbonFund.org
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App
Category
food_and_drink/groceries
Monetization
Unknown
Domain Information
WHOIS
Date
Created
2003-02-19
Nameservers
ns1.digitalocean.com
ns2.digitalocean.com
ns3.digitalocean.com
DNS Records
A
23.227.38.32
CA
Shopify, Inc.
MX
GROUP (5)aspmx.l.google.com
Google Workspace
TXT
google-site-verification=7Cvc36******IbxU
Google
klaviyo-site-verification=VCWzzL******WzzL
Klaviyo
Site Overview
Site Engagments
37.79%
Bounce Rate
Pages Per Visit
2
Total Visits
3.9K
Time on Site
00:00:27
Traffic Sources
Social
15.53%
Paid
1.29%
Mail
0.10%
Referrals
5.85%
Search
28.94%
Direct
48.30%
Traffic Top 5 Country
100.00%
Review Score
UnknownGoogle Ads Overview
Top 5 Competitors (US)
Top 5 Keywords (US)
coffee roasters near me
fair trade coffee
organic coffee near me
best organic coffee brands
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4
Ads shown in the past year
2026-03-05
Last shown time
Top 5 Advertisers
Grounds for Change, Inc.
Google SEO Overview
Top 5 Competitors (US)
Top 5 Keywords (US)
fair trade coffee
decaf coffee
fair trade coffee brands
grounds for change
fair trade coffee
Top 5 Pages (US)
TopKeywordfair trade coffee
TopKeywordgrounds for change
TopKeyworddecaf coffee
TopKeywordbest coffee of the month club
TopKeywordwhat is fair trade coffee
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